Collections

Everything Red

It's the month of love and we're not the kind of brand to jump on the Valentine's Day bandwagon.

However, we do have a lot of amazing styles in our Red Dot print (that are kind of perfect for a date night) and they just happen to be on sale.

So, whether you love the day (or hate it), we're just here for the love of red and the love of a discount ;)

Forrezzo

Come down-to-Earth for Winter 2023.

The TERRAZZO print.

Typically rendered in concrete flooring, a terrazzo comprises chips of stone and glass, then is buffed down to create a decorative effect under your feet. We've made ours in a silky Rayon, and we LOVE the floating chips of colour making accessory-matching exciting and easy!

The FOREST print.

A layered celebration of all of the greens! Rows of dotty trees and stripey trunks give depth and texture to this dynamic print.

The FOX print.

Tangerine foxes POP in between scalloped pale turquoise trees, giving us a complimentary colour moment and one happy print to get you

through the gloomy winter.

Galentine's Day

In honour of the Month of Love, we're celebrating the self-love energy

embodied by the lovely ladies in our exclusive Amy-Lee artist collab prints

(there's a lot of love, just in that sentence<3).

Whether or not you're a fan of Valentine's Day,

we're encouraging you to spread the love around, not only to others, but also to yourself.

Be kind to yourself, spoil yourself, allow yourself to rest; appreciate the person you are now and the person you are becoming.

After all, our goal is to make clothing that makes

you feel like the 'you-est' you,

and that unique individual certainly deserves some extra adoration!

Gift Voucher

Golden Hour

~ Golden Hour ~

GOOD's autumn 2025 collection invites you to bask in the season's tranquil glow.
🍂✨
Designed to capture the magical transition between summer and winter,
Every piece feels like a warm, gentle hug.

Discover a medley of fun textures and uplifting prints that will bring a smile to your day. From silky satins to cosy cords, lush basics offer effortless elegance
and endless layering possibilities.

Golden Hour exudes cosy comfort and chic day-to-day style, perfect for those who value looking and feeling GOOD.

Handmade in South Africa, every piece is crafted with love.

🇿🇦♥️ xx

(P.S. More drops to come...)

Good Basics

Good Kids

We are so excited to share our kidswear range with you and your mini-me.

Hopefully we can grow our range of kids' GOODies in the future,

but for now, please enjoy this limited edition collection of little GOODs.

GOOD Shoes

GOOD SUMMER 2024/25

Step into the sunny season with GOOD's Summer Collection; where each piece tells a story and every print is a friendly(& local🇿🇦) invitation to express your unique personal style.

Presenting:

24~10~2024

BLUE RIO FLORAL
Plunge yourself into the unashamed beauty of an amplified, graphic floral that captures the essence of summer fun.

PINK PAINTED FLORAL
Embrace the dreamlike allure of this misty floral fantasy.

31~10~2024

BLUE & PINK TIGERS
Unleash your inner MEOW with these two riveting jungle fever prints.

07~11~2024

GREEN BATIK
Discover the artistry of hand-marked paint and layered dyeing techniques, which create a rich transposed framework in this serene and sophisticated summer print.

21~11~2024

TEAL TILE
Experience the captivating beauty of geo patterns and latticework, bringing a fresh, contemporary edge to your everyday look.

12~12~2024

TEAL LEO
Bask in the African bush in two-toned spots and add a touch of playful sophistication to your sunny ensemble.

GOOD Summer Fruit Salad

As summer slowly begins to wind down (noooo!),

let's make the most of it with one final juicy treat:

SUMMER FRUIT SALAD
🥝🍓🍌🍋

Print Platter:
•⁠ TUTTI FRUTTI a neon-tinged tropical salad ballad, atop a strawberry milk base.
•⁠ FRUIT PUNCH an electric mix of abstract mixed fruits (seeds included!)
•⁠ KIWIS pure joy, bursting with flavour and vitamins.

•⁠ KIWI SEEDS a ditsy ode to the power-packed fruit.

Discover your favourite GOOD styles in prints packed with JOY

and squeeze out every last drop of summer!

***You have been warned: the units of these Fruity GOODS are VERY demure, and any Fruits left for too long in your cart will go vrot.

XX
The GOOD Team

GOOD Winter Warmers

Stay warm and cosy this winter with GOOD!

GOOD x Amy-Lee Collab

Introducing GOOD's much-anticipated summer artist collaboration.

Dive into Amy-Lee's world where Self-Love, Inclusivity and Freedom burst with vibrant colour.

A place where you can be unapologetically you.

GOOD X Michael Chandler Flash Sale

For this weekend only- 20% off selected pieces from the Michael Chandler Collection!

Offer ends at midnight on the 27th March 2022

GOOD's Black Friday

Exclusive Black Friday Weekend: So Everyone Can Support LOCAL!

As a brand committed to limited-edition, LOCAL fashion, we approach Black Friday with caution, mindful of its association with reckless consumption and fast fashion. However, we acknowledge and appreciate that our price increases in the past year have made our GOODies less accessible for some of our longstanding, loyal supporters.

In response to your requests and our shared belief in the importance of supporting local industry, we are excited for EVERYBODY to join our special weekend-long event.

Our goal is not to encourage impulse-buys but to offer the quality, locally-made clothing you've been admiring. This is an opportunity to invest in pieces that align with your values - while supporting local artisans!

Join us from Thursday 28 November to Sunday 1 December at midnight for a mindful shopping experience that values quality over quantity.

xx

GOOD Team

Get ready to shop some real GOOD deals!

T's & C's: *Sale will end at midnight, Sunday the 1st of December.

SALE policy applies to returns and exchanges on these items:
refunds are to store credit.

GOOD's Comfort Capsule Collection

We've curated a capsule collection perfect for getting snug on your couch.

After all, there's no need to dress up for anyone but yourself!

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